Marketing Blog

Are you using video marketing the right way? Video Marketing is an effective way to reach out to customers while keeping them engaged and interested in your material. Customers can get all of the information they need through a video in just seconds. So how do you optimize video marketing to make your campaign even better? Here are five methods.

You might not have heard the terms inbound and outbound marketing before, but you have most likely experienced both without realizing. Read the scenarios below about inbound vs. outbound marketing.

Generation Z uses social video as not only a way to pass time, but a way to stay connected to family and friends. By understanding this, you may better understand why social video is such a vital part of your video marketing campaign, and whether or not your audience will react well to social video.

We’ve compiled four simple, yet highly effective, inbound ways to generate more exposure to your software business.

The power of building a solid patient-nurturing workflow serves to increase engagement, improve care, save staff time, and increase your client base. With just a few simple steps, you can take advantage of powerful tools to be more efficient with your email marketing, getting the right messages to the right people at the right time.

In a crowded field competing for Americans' disposable income, how can your gym marketing or fitness center stand out from the crowd? With nearly 100,000 gyms and fitness centers of all stripes in the United States, what will draw potential members to your gym and more importantly, keep them there?